
Last week I returned from New York. Travelling for over 10 hours on the way there, I thought nothing would wake me up, or make me shake out of the travel grumps! But when we arrived at JFK airport i sharp sat up! Even the first bus ride to our hotel told me I would experience something totally different to what I had expected. Before I arrived I only knew New York on the TV, the amazing lights, magical feeling, the city that never sleeps. But I never thought that everywhere I looked would live up to this ideal. I can honestly say I fell in love with New York. I felt the culture was so rich, the advertising was so dominant, and the people were some of the nicest I've met. We visited two agencies over there, McCann Erickson (http://www.mccannny.com/), and DDB (http://www.ddb.com/). While I found both trips very interesting I found DDB more appealing, it seemed less intimidating, more fun, and while we received talks from the creative staff, I found myself visualising myself there more and more! This was when I decided, I want to crack New York. Not only do I feel advertising in this fantastic place would be amazing, the possibility to see your creation in the middle of Times Square in lights does not cease to entice me there but I also know I would just love to live there. I never never felt so relaxed walking around somewhere so far from home. On our way back home, although very dramatic, I felt so sad! Knowing that although I would return to New York, it may be a while until I am able. Back in Newcastle now it has only reinforced what I was thinking throughout the trip, I will not be satisfied until I am working and living in New York!
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