Silverspoon Advert

On the 29th April Silverspoon released the advert 'Half Spoon' created by Adam & Eve. Featuring Matt Lucas from the Little Britain TV Show. I admit it isn't a groundbreaking advert, but I think it works very well and breaks away from your usual mundane adverts which look at low calorie objects. I found it straight to the point, humorous and memorable. Take a look:

http://www.campaignlive.co.uk/thework/news/1000207/Silver-Spoon-half-spoon-Adam---Eve/